Choose your switch -- Necessary, but not sufficient : the "magic" equation for career success -- The psychology of the job search (and how to use it to your advantage!) -- Clarifying your plan a -- If you don't invest, why should they? figure out your plan a -- Change isn't linear : mapping your path to a career switch -- Craft your brand value proposition -- (re)brand or be branded : crafting your professional identity -- Your career story : where reason meets intuition -- What got you here won't get you there : the proactive job search -- Developing ambassadors -- Your network is your net worth -- The new way to network : create ambassadors -- Keep the ball in your court -- How to never have a bad interview : what are they really asking? -- It's not fair (it really isn't!) -- Always sleep on it : get ready to negotiate! -- Never look for a job again (you can get recruited!).
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