Format:
Book
Author:
Harris, Duchess, author.
Title:
Advertising overload / by Duchess Harris, JD, PhD, with Sue Bradford Edwards.
Publisher, Date:
Minneapolis, Minnesota : Core Library, an imprint of Abdo Publishing, [2018]
©2018
Description:
48 pages : color illustrations ; 24 cm.
Summary:
Media outlets rely on advertising for financial support, but in many cases it's becoming more difficult to determine where the news ends and advertising begins. Advertising Overload takes a closer look at the encroachment of sponsored content and paid advertisements in areas where consumers might not expect to see them, as well as the ways that companies use collected data to push targeted advertising at consumers.
Series:
Harris, Duchess. News literacy.
Subjects:
Advertising -- Juvenile literature.
Marketing -- Juvenile literature.
Advertising -- History -- Juvenile literature.
Mass media and propaganda -- Juvenile literature.
Genre:
Instructional and educational works.
Other Author:
Edwards, Sue Bradford, author.
Notes:
Includes bibliographical references (page 46) and index.
Contents:
[Table of contents]. Advertising where you play -- The early internet -- Ad blockers and native ads -- Your personal information -- What's acceptable?
LCCN:
2017947122
ISBN:
9781532113871 (library binding)
1532113870 (library binding)
Other Number:
1005333918
System Availability:
4
Current Holds:
0
Control Number:
3654681
Call Number:
659.1
Course Reserves:
0
# System items in:
4